Some statements are certain Certain statements or Facts
-Your brand isn't a list of features and benefits -Your brand isn't guaranteed placement -Your brand isn't guaranteed our trust or loyalty -You are not welcomed to spam me -If I do not trust you I don't care what you cost monetarily because the true cost is what will I tell my friends ( Tribe) and what will I tell my boss -Marketing is about taking frequent calculated shots -Marketing is ideally a one on one , eye to eye relationship- scaled -Only scale to where you are still in the conversation actively -Show empathy because it matters to you Not because it's the word of the hour. -Generosity matters most when it's done in privacy -Caring always matters -If you don't take time to daydream you are limiting yourself considerably -Always ask What if? Why not? How can we? -Habit destroys many , be the car that swings a UTurn, turns off that side road, after all it's the journey isn't it?
I have been in this sort of “Holding pattern” regarding the #Work I really am passionate about doing. I believe partly because its new and I fear looking stupid. I also believe it is due to the #Resistance #Lizardbrain attacking.
I remind myself daily that there is no “Right way” or “Wrong way” ONLY MY WAY to create my #Utopia Company.
As Derek Sivers wrote
“When you make a business, you get to make a little universe where you control all the laws.”
Below I am reposting a Blog entry that describes the vision I have. I will print it out today. I will edit, iterate, and I swear to all I will #DO
#MOREMOREMORE Its Time I #ACT and #DO what I know needs to be done….The microphone is collecting dust…Time to #Matter