Accept that it’s uncertain

The best anyone can do is care enough to accept and embrace that there isn’t a map

That what worked for brand A three years ago is possibly a dead end today

The best we can do is accept that there isn’t really failure only learning opportunities

The best we can do is to embrace the part of the lifelong student

The PRO

The one that does , that acts , that questions the status quo

If the role you are in has you scared that’s good

What we do with that next step is what separates us

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