The ultimate paralyzing question

But very necessary

What do you care about?

What do you want to create community around?

Is it being done?

Is it being done generously and with intent?

It all starts with a question seemingly easy but not really if we look within

“What is the change we seek to make?” And for WHO?

In my life, and in my career I have been part of cash poor startups that soared and part of highly capitalized brands that cannot get out of their own way.

I have seen amazing innovation stifled by egos

I have seen growth mindset in action

What is common amongst winners

1. Ability to see a goal

2. Starting ( as Steve Jobs famously stated ” Real Artists ship”)

3. Knowing exactly who it is for( because you can never have them all)

4. Knowing what the change they seek to create is

5. Thick skin for Haters because everyone has this to overcome to do the bad work that eventually leads to the good and sometimes, Great work

It is always about taking and putting on your plate only what you can finish.

It also comes down to maximizing connections

As I start out to do the work of creating the T2 experiment the change I seek to create is to create consciously connected people seeking something more

Within that is the passionate mission to enlighten a healthy ketogenic lifestyle and truly alter & optimize each one of us

This I promise will be fun