Mathematics and what matters

“People are frugal in guarding their personal property; but as soon as it comes to squandering time they are more wasteful of the one thing in which it is right to be stingy.”


I used to believe that procrastination was the culprit. I no longer feel that way. Speaking for myself, which is truly the only person I can speak with true certainty for, I believe it comes down to simple mathematics.

I believe it comes down to taking a personal inventory. Looking at my life from across the table. What would I see? What is my worldview and am I telling myself the proper narrative? As a marketer we strive to express truthful empathy towards those we seek to serve, therefore shouldn’t we regularly take that level of care with our self? For me the journey is about the development of a truly antifragile mindset.

For me personally, I am extremely grateful for the opportunities I have and the blessings in my life. I have a career doing something I absolutely love with and for amazing people and leading a team I am humbled to have the opportunity to lead. I have a loving family and a daughter who means the world to me. I have within my DNA the passion of a lifetime pursuing passions.

So, then why do I also struggle everyday? Why do I fight the demons too?

  • Fearful of Failure
  • Stressed for Time
  • Stressed over Finances
  • Rushed
  • Insecure
  • Unfulfilled

and these all come as a knot in my stomach everyday, like a old enemy.

The way I have dealt for years is putting my head down and just going forward, which isn’t a bad idea however what remains is not what gets me to that new inner narrative; the inner narrative where the list above “flips” to

  • Self-Aware
  •  Focused
  • Self Confident
  • Antifragile
  • Deliberate

Now, I truly believe the issue is not procrastination. I have truly embraced Nassim Nicholas Taleb’s Antifragile principles  regarding Things that gain from disorder, in this book the author states,

“Few understand that procrastination is our natural defense, letting things take care of themselves and exercise their anti fragility; it results from some ecological and naturalistic wisdom, and is not always bad–at a existential level, it is my body rebelling against its entrapment. It is my soul fighting the Procrustean bed of modernity”

Nassim Nicholas Taleb, Antifragile

Enter Simplicity, a topic I have danced around for several years. Often citing delivering more from less. I still strongly believe in the active pursuit to eliminate time wasters and negative people, and activities from my life in all areas. however,

Enter Hormesis; “Hormesis is an example of mild anti fragility, where the stressors a poisonous substance and the antifragile becomes better overall from a small dose of the stressor…Likewise fragility is defined as a concave sensitivity to stressors, leading to increase in volatility” Nassim Nicholas Taleb

For me the inventory today as I close in on my 46th Birthday next month my goals are totally within sight. That is the great news! If I am able to change the lenses, the inner narrative.

For this very reason I will assign myself a mission, a challenge, a journey.

On Monday I will begin this day with my framework posted right here. Somedays I will utilize videos on social media, somedays maybe perhaps audio ( after all I did purchase podcasting studio equipment I used once! example of Bad procrastination at work )

The program name won’t be Simplicity because while I will seek to reduce the unnecesary it will not be simple or to create lazy time.

No, the name I prefer at this moment is the cradle of where opportunity is located for those who dare seek its rewards

“CHAOS” mind & body, my journey

The gauntlet is set…Its part Physical…Its part emotional, its totally a Mindset journey and I am looking forward to it


Happy Saturday everyone…LIVE with INTENT 🙂









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