https://embed.ted.com/talks/bill_gross_the_single_biggest_reason_why_startups_succeed“>Bill Gross: The single biggest reason why startups succeed
Just because you have something special
Just because you have a wealth of empirical data to support your products
Does not afford you a place on the champions podium
How can a company increase the odds?
maybe “stack the deck”?
Well as Bill Gross clearly displays “Timing” is essential and the greatest factor
“Is the market ready to HEAR what you have to say?”
the greatest factor is to me “Do we mean it?, Do we care? WHY should anyone else care?”
as Simon Sinek states “People don’t buy what you do they buy WHY you do it”
Lastly I find that too often high level thought leaders forget the Tribe doesn’t like or enjoy supporting the Pompous and Arrogant.
Assume nothing…Engage Engage Engage
because it matters
Exercise #Emapthy especially towards your #Tribe and honestly Know who your Tribe actually is..CARE
Just because you taught the greatest product, service , tech etc doesn’t get you the win
It doesn’t get you our dollar, our Vote, our Love and support
You still have to shake some hands and oh yeah MEAN IT!