Times are tough
business is Not easy but thats a good thing for a #PRO
it seperates the unambitious from the immersed
“The impediment to action advances action. What stands in the way becomes the way.” Marcus Aurelius
I do believe that looking inward to project more effectively outward is in fact how leaders lead
“Subtracting” in a business from Status Quo or changing directions is risky but more times than not doing nothing at all is the greatest of risks
so the issue is not in the subtraction
the issue is in the failure to strategize anything beyond this point
Yes, the mere subtracting of any expenditure will create a short term gain that sometimes can feel relieving but without a strategy for growth the eventual “Vacuum” can be catostrophic
Lets use the benchmark for reference as the Iraq exodus by US armed forces
Can anyone deny the “vacuum” created?
Can anyone deny the lack of positive influence after our humanitarian efforts associated pulled out?
Can anyone deny the expansion and proliferation of ISIS globally?
No matter our political beliefs a fact is a fact
The nature of how we pulled out facilitated nothing good
well what about the company that adds bottom line by firing a sales team?
immediately showing positive months
but what about the former reps left soured and still in the accounts?
but what about having no plan or replacement?
It starts by looking within
ask WHY within
was the primary focus of any brand optimized- Market Demand?
was a realistic plan for “withdrawal” set and agreed upon prior to moving away from the current situation?
Unfortunately few look within and take ownership
they continue subtracting until eventually there isn’t any more to subtract
they mortgage future opportunity for a “Safe” today
and we all know nothing is safe