I still remember the 1990s and the introduction of Designer Whey to the supplement industry. As far as many today believe this was the introduction of high quality protein products to the market. Make no mistake, I still remember my old apartment on grand moms 3rd floor, stacked on kitchen floor was at any moment 3 cases of the mix able, easily digested Designer Whey. Yes me and my friends consumed plenty. However truth be told whey was new on the scene but once again the standard had been established in the 60s- when RHEO H BLAIR introduced his protein formulations and more importantly the protocol surrounding it. The concept, the legend is based off of a very natural Total Milk in complex with extremely high quality whole egg protein however usage called for mixing with Raw whole milk 1:1with Raw cream. This created a ultra low carbohydrate high Protein, fat shake ( name muscle milk ring any bells). One can search and find volumes of great reviews from former Blair’s consumers – many accomplished competitor as well. One fact often left out was the use of high potency proteolytic enzymes to ease digestion, because you can only use what you can digest. The other component forgotten was the way to consume the shake. Blair recommended crimping the straw and sipping, never gulping. This almost mimics natural feeding and eases potential gastro issues. Great advice in 2014 isn’t it? Enzymes! What was the last big company educating on enzymes or omega 3s? I could never leave the origanol Met-Rx from this equation. Another gem based on the whole milk,milk isolate, milk concentrates. The current additions are so many versions removed from those amazing first couple years. Yes this was a truly amazing protein that seemed to transform physiques almost overnight. I guess that first brings me to what I believe is current state of protein market and my Top 3 (as late night hosts do)
The current state of the category- in my opinion is lackluster at best. When economy tanked, and protein costs soared it seems that all the biggest companies gravitated to value/ economy whey or complexes or they simply put fancy proprietary names to what in essence is nicely labeled crap. Non GMO crap, indigestible manure. Some even have taken to tricks such as amino spiking which is essentially adding indigestible single aminos or collagen, silica to give a basic nitrogen reading that appears to show labeled protein content not truly in product- this is scumbag stuff period. A black eye to us all. Disgusting.
Most reputable brands simply all gravitated to producing standard proteins, nothing special with no science dictating why and ratios in complexes.
The one beacon in my humble opinion was CNP Propeptide- the brainchild of the wisest protein scientist, behind the sciences genius we have been given in recent decades. This protein was special. Truly. Based on milk protein and all intact fractions therein Philip went a step farther culturing “unlocking” this proteins digest ability ” it is complexed along with Egg white albumin as well. This is a amazing product that is all but extinct in the marketplace.
I believe the top 3 protein products available currently are in rank as listed:
3.B’more organic skyr ready to drink shakes
2.Beverly International UMP
Honestly folks I think **1 is RAW ORGANIC WHOLE MILK 1:1WITH RAW ORGANIC CREAM.
I am seriously in discussions with the authorities on the topic attempting to bring or source the next generation of protein. 100% as nature intended. Remember as someone very wise once stated at a education clinic I was involved in ” let NATURE NUTURE” the best protein you can consume is not created but found. Thanks Doc Rob!
More to come as I learn more.
Live life passionately,